We worked with Revlon in Shanghai to help them create a new strategy for China to generate new ways of improving their position and performance in the face of fierce competition in the Chinese market and a number of structural and market complications that they faced.
The workshop enabled them to create new and innovative solutions to long established challenges and gave the strategic alignment and new solutions to give the team the total confidence:
I think we all agree that this is a wonderful workshop for us to map out strategy for Revlon China.
Edward Yu – General Manager
All of this is done collaboratively and intensively. We achieved in four days what would normally take six months!
David Teasdale – Revlon SVP & Asia Managing Director